Supplement Contract Manufacturing vs Private Labeling
USA Supplement Contract Manufacturing
With regard to liquid supplements, there are just several benefits and differences between supplement contract manufacturing and private labeling supplements. Often, people confuse supplement contract manufacturers with private label manufacturers and vice versa.
In this section, we’ll look into the pros and cons of both approaches to underline the differences between the two. We’re seeking to define which approach would be preferable to the other one.
Liquid Supplement Contract Manufacturing
Liquid supplement contract manufacturing is performed by specialized liquid supplement contract manufacturers such as Matsun Nutrition. The reason for this is that they are uniquely set up to produce liquid vitamins and supplements, whereas most companies that manufacture pills, powders, and tablets are not. In addition to the differences in machinery, liquid supplement manufacturers have the knowledge and experience that goes along with manufacturing liquids, whereas most others do not.
Private Label Supplement Manufacturing
This basically implies the case where a private label supplement manufacturer will produce a stock formula for clients, but then design a custom label for the product. The client can then sell it, ensuring to maintain a semblance of legitimacy and originality. The client only needs to select a liquid supplements stock formula and work together with the manufacturer’s design team in producing a custom label. Generally, the custom label is printed with the company logo of the client, their contact information, and the original product name on it. Privately labeled liquid supplements and vitamins are essentially the manufacturer’s standard product with a customized label on them.
Generally, the custom label is printed with the company logo of the client, their contact information, and the original product name on it. Privately labeled liquid supplements and vitamins are essentially the manufacturer’s standard product with a customized label on them.
This case is a mutually beneficial endeavor, considering that the supplement manufacturer gets to profit from the client’s business while the client is profiting from sales a privately labeled product that’s hopefully a top quality product.
Pros of Private Labeling Supplements
Your Brand Gets Greater Exposure
It’ll help broadcast your business’s brand. Whenever someone buys your liquid supplements, that buyer will be noticed throughout the market. As a result, your brand’s name will more easily recognized.
You may come up with highly customized formulations which will work perfectly in accordance to what your objectives are. You may adopt a particular focus on a certain condition and the need to use different products, providing a blend of nutrients. You can customize labels to suit your unique content, thanks to customized formulations.
Enhanced Professionalism and Competence
When many people are making use of your product, it’ll help build your competence and professionalism. By ensuring to incorporate the right packaging, it’ll prove to your customers that you’re good at whatever you’re doing. It’ll give you the opportunity of proving to your product’s users that your firm is professional and competent enough to produce top quality liquid supplements and vitamins.
Cons of Private Labeling Supplements
Private-label organics have strict requirements stated under the FDA rules. Licensing agreements and various other federal regulatory concerns are strict and complex in most cases. This will be so especially when your manufacturer includes ingredients that haven’t been approved. It could end up very costly to your brand and reputation.
Due to the nature of private labeling, there is a fixed limit on the various types of vitamins and supplements that you are able to purchase. Fortunately, Matsun Nutrition has over 40 different liquid vitamins and supplements available for private labeling. We even have 10 different pet vitamins and supplements for you to choose from when starting your business.
An Overview of Supplement Contract Manufacturing
In supplement contract manufacturing, the client harnesses the resources and experience of the manufacturer in producing entirely new formulas. You’ll work closely with a manufacturer to create products which meet what they’ve specified. A custom label design is usually part of the contract. The final product can only be a bit different from that manufacturer’s stock formula, or also unique.
Supplement contract manufacturing allows for more flexibility on your side in experimenting with and trying out new formulas and products. You’ll then sell to customers once the product is ready. It’s mutually beneficial as well. You may create a product which meets their specifications by ensuring to employ the manufacturer’s time, labor, and ingredients. The manufacturer will profit from your business, and could even discover particularly effective formulas which can be offered as new products.
Pros of Supplement Contract Manufacturing
Contract Manufacturers Have Good Relationship with The Most Reliable Suppliers
Manufacturing and packaging are the core business of the manufacturer. As such, they have a good relationship with reliable suppliers of top quality products. This will be beneficial as orders for raw materials from different sources could coincide, saving you all the hassle and time.
Higher Chances of Your Company’s Growth
In the case of contract manufacturing, the manufacturer is more likely to have bulk purchases of raw materials. These could be easily passed on to you and will imply lower costs incurred by your company. This will enable you to avail the product at more competitive prices, which will in-turn result in the growth of both firms.
Fewer Production Problems
A further positive for you is that you’ll receive a top quality, finished product. This will be without the negatives caused by possible production problems. Also, you’ll barely have to deal with non-compliance of batches which are for the manufacturer’s cost.
Cons of Supplement Contract Manufacturing
It Can Be Considered a Poor Strategy
Looking at the overall strategy, it could be seen to make little sense for your company to engage in something you’re not proficient in. This is so considering that manufacturing isn’t your core competency.
Loss of Control
Whenever you decide to outsource a certain function to supplement contract manufacturers, there’ll be some loss of control in various processes. Without proper teamwork, management, and oversight, there could be organizational inefficiencies. Such could jeopardize the equity you’re investing in your brand.
Private label supplements may prove quite reliable and could give your firm more freedom. However, they’ll take longer to process, in addition to having strict rules and regulations. Still yet, they’re worth considering if you’re able to do it right and for your business’s good. With contract manufacturing, it could be said that the supplement contract manufacturers are taking full control of you.
However, this shouldn’t be regarded as a problem when teaming up. By having sufficient contracts and a healthy relationship that’s built on integrity and trust, you’ll have a win-win situation, ensuring the growth of both your firm and that of the supplement contract manufacturers.